Eligibility & Judging

The TAM award competition is open to all St. Louis area corporations, companies, individuals, independents, agencies or supplier/vendors who have created or produced communications directed to industry, business, students or professions. Vendor/suppliers may enter on behalf of their customers. Please note that all work not targeted primarily to a business, professional group or student customer will be disqualified except where noted (see categories and eligibility requirements). Please Call Russell Kroeker at 314.997.6333 for entry or category clarification. Entries must have been produced between June 1, 2007 and July 16, 2008.

The Judges are selected by individual BMA chapters around the country from requests by the St. Louis chapter for individual expertise in diverse disciplines.

The judging is conducted as a competition between the entrants of each individual category. Points are awarded in three areas and totaled for the entry's final score: concept, execution and results. 'Concept' and 'Execution' are subjective categories dealing with the perceived value of the idea as it relates to its target or general impact; the design, writing and printing, production value and the delivery channel used. The 'Result' scoring area is objective.

Each category has a Gold, Silver and Bronze award available to win. Each entry's final score determines the outcome. Ties are NOT allowed. In the event of a tie, the unanimous decision of the judges will determine placement. The judges' decision is final. The entry with the highest final score from categories with MORE THAN THREE entrants is awarded a Best of Class award.

Best of Show is chosen by a unanimous vote of the judges from Best in Class winners.

Entry Preparation

Print Entries and Trade Show Exhibits

Mount on medium-weight poster board with minimum 2" borders beyond the original material's dimensions. Submit color photos of trade show exhibits, mounted on boards. Brochures and collateral pieces should be slipped into pockets or sheet protectors mounted to the poster board. Affix front and back entry forms to the appropriate sides of each board for each entry. You may create your own entry form if you wish. If more than one board is used for a single entry, affix front and back entry forms to each piece and clearly mark on front, 1 of 3, 2 of 3, etc.

Electronic

Submit one video, CD-ROM, DVD, PowerPoint, e-Direct Marketing entry or VHS cassette or disk. Webcasts, podcasts, etc should be on disk or made available on the web. Affix front and back entry forms to the appropriate sides of cassette or CD case. For better recognition at the event viewing, a photo from the CD should be delivered mounted to poster board.

For website entries, submit a color printout of the home page screen. Mount on medium-weight poster board with minimum 2" borders. Affix front and back entry forms to the appropriate sides of each board. Judges will access actual external sites during the judging process. For intranet sites you may submit a CD-ROM of the site and/or color copies representing the site's content, appearance and functionality. You should protect the confidential nature of internal communication. Judges will consider that all aspects of an intranet site may not be disclosed.

General

Complete all information on entry forms. Dimensional entries may be treated like video and CD-ROM entries rather than mounted, if preferred. Remember that business-to-consumer entries will be disqualified, except for dealer and distributor aids.

Returned Materials

You must note, in bold, your request for returned materials on the back of each entry board or object. There is a single $30 fee to return your entries, regardless of quantity.

Cost & Submission Information

Cost to Enter

BMA Members
First and Second Entry $75.00 each
Third Entry and Beyond $65.00 each

Non Members
First and Second Entries $85.00 each
Third Entry and Beyond $75.00 each

Entry Deadline

Entry deadline is Wednesday, July 16, 2008. Entries MUST be accompanied by fees, entry summary forms, and extra, unmounted copies of all back entry forms. Winners will be asked to submit jpegs of winning entries for use at the TAM Party. Please place check, entry summary forms and extra back entry forms in an envelope taped to the outside of your entry package shipment.

Make check payable to BMA—St. Louis.

Entry Submission

Send all entries and fees to:

Make all checks payable to BMA-St. Louis

Entry Forms

Click Here for Entry & Summary Form (PDF)

Become a Member of the BMA?

Join BMA now for just $260 & one-time application fee for new members of $25 (for NEW MEMBERS only) and be prepared to meet the challenges facing today’s Business-to-Business Marketing Professional. Call the St. Louis BMA Hotline at 314.995.0022 and leave a message or visit www.bma-stl.org .

The national organization's Web site can be found at www.marketing.org.

The St. Louis Chapter of the Business Marketing Association presents you with the people, educational programs and knowledge that will help achieve your objectives. Make every marketing initiative successful with these benefits:

• Big savings on professional speaker series luncheons covering all aspects of B2B marketing
• Members-Only Access to the National BMA website providing white papers, newsletters, surveys, job postings and placements
• Free subscription to B2B Marketer Monthly.
• Regular industry surveys on subjects like project costs, salary ranges for marketing pros, budget allocations and agency compensation
• Local networking events and national B2B conference
• Recognition for your marketing initiatives through the national Pro-Comm Award Competition and the St. Louis TAM Award Competition